outbid.lol’s domain was registered on 19 Aug 2026. The idea it shipped was not new — GoTo.com was ranking search results by bid in 1998 — but the execution was minimal enough to be understood in one screenshot and rebuilt in an afternoon. That combination is what makes a wave.
Within 48 hours, 263 more domains on file had been registered. Within a week, 424. The census now holds 450 boards, of which 13 run on domains that predate outbid.lol entirely — older projects that pivoted into the format once it was obviously working.
The money went to one place
314 boards publish a figure. Together they report $191,307. outbid.lol alone accounts for 65.9% of it. The median board reports $19, and 82.2% of everything measurable has taken less than $100 in its entire existence.
The top of the table, by what each board says about itself:
- outbid.lol — $126,157 reported
- lamborghini.lol — $25,000 reported
- warmap.lol — $3,448 reported
- topapp.lol — $3,067 reported
- saasbid.io — $1,810 reported
None of that is audited. It is what each board prints on its own page, and a board that inflates its counter is reported here at its inflated figure. Why this site never calls it revenue.
The shape of a copy wave
Three things about this one are worth writing down while it is still happening, because they are the parts that will be hard to reconstruct later:
- Cloning was nearly free, so the constraint was distribution, not building. Several hundred functional boards exist. Almost none of them have an audience. The bottleneck was never the software.
- The format eats itself. A permanent leaderboard with one big spender has nothing left to sell. The boards experimenting with resets, decay and takeover multiples are the ones trying to solve that, and they are the interesting part of the wave.
- Everyone measuring it disagrees. Trackers publish totals differing by tens of thousands of dollars, because they include different boards and read them at different moments. Rather than resolve that by fiat, this site shows the disagreement.
What it already looks like from the far side
13 boards on file no longer answer, and 20 more are erroring, timing out or redirecting somewhere else. That is 7.3% attrition against a wave that is barely two weeks old. The curve from here is not in doubt; only its slope is.
Which is the reason this archive exists. In a year, most of these addresses will be parked or gone, and the only record that they had rules, prices and a top bid will be a page like the ones in this catalogue.